Armstrong, Gary  1943- <br/><br/>
Marketing :  an introduction / 
Gary Armstrong, Philip Kotler, with Marc O. Oprecnik. 
 - Thirteenth Edition /  Global Edition. 
 - 669 pages :  color illustrations ;  28 cm. 
<br/><br/> Revised edition of the authors' Marketing, 2015. 
<br/><br/>Includes bibliographical references, and indexes. 
<br/><br/><label>ISBN: </label>9781292146508 1292146508 
<br/><br/><label>LCCN: </label>2015044448 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.8  / GAR