| 000 | 01080cam a2200313 i 4500 | ||
|---|---|---|---|
| 001 | 1634233 | ||
| 003 | OSt | ||
| 005 | 20221120120903.0 | ||
| 008 | 960401t20121997nyu b 000 0 eng d | ||
| 010 | _a 96016774 | ||
| 020 |
_a9780446672313 _qpaperback |
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| 040 |
_aDLC _cDLC _dDLC _dUOC _beng _erda |
||
| 082 | 0 | 0 |
_a658.8 _223 _bHAR |
| 100 | 1 |
_aBeckwith, Harry, _d1949- _93479 _eauthor. |
|
| 245 | 1 | 0 |
_aSelling the invisible : _ba field guide to modern marketing / _cHarry Beckwith. |
| 250 | _aFirst Trade Edition. | ||
| 260 | _bWarner Books, | ||
| 264 | 1 |
_aNew York ; _aBoston : _bGrand Central Publishing, _c2012. |
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| 264 | 4 | _c© 1997 by Harry Beckwith. | |
| 300 |
_axxii, 247 pages ; _c19 cm. |
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| 336 |
_2rdacontent _atext _btxt |
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| 337 |
_2rdamedia _aunmediated _bn |
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| 338 |
_2rdacarrier _avolume _bnc |
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| 650 | 0 |
_aService industries _xMarketing. _93480 |
|
| 650 | 0 |
_aMarketing. _93481 |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
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| 942 |
_2ddc _cBK |
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| 999 |
_c1416 _d1416 |
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