000 | 02549cam a2200373 i 4500 | ||
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001 | 20619473 | ||
003 | OSt | ||
005 | 20221027144134.0 | ||
008 | 180807s2019 enka b 001 0 eng d | ||
010 | _a 2018954271 | ||
020 |
_a9781526848130 _qpaperback |
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020 |
_a1526848139 _qpaperback |
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035 | _a(OCoLC)on1038061702 | ||
040 |
_aYDX _beng _cYDX _erda _dOCLCQ _dYDXIT _dBBW _dOCLCF _dDLC _dUOC |
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042 | _alccopycat | ||
082 | 0 | 0 |
_a338.5024658 _223 _bDAV |
100 | 1 |
_aBegg, David K. H. _eauthor. _91060 |
|
245 | 1 | 0 |
_aEconomics for business / _cDavid Begg, Damian Ward. |
250 | _aSixth Edition. | ||
264 | 1 |
_aLondon : _bMcGraw-Hill Education, _c[2019]. |
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264 | 4 | _c© 2019 by McGraw-Hill Education. | |
300 |
_axvii, 463 pages : _bcolor illustrations ; _c26 cm. |
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336 |
_atext _btxt _2rdacontent |
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337 |
_aunmediated _bn _2rdamedia |
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338 |
_avolume _bnc _2rdacarrier |
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504 | _aIncludes glossary and index. | ||
520 | _aAndrew Gillespie's Economics for Business is the perfect introduction to all of the key economic concepts business students need to know.Crystal clear explanation and a dynamic writing style are complemented by unrivalled learning support to motivate students to get to grips with the fundamentals of economics, and to highlight the business relevance of what they're learning. Opening case studies discuss real challenges faced by well-known businesses including Amazon, Facebook, and Five Guys; and invite students to reflect on how these specific issues apply elsewhere. Frequent business insights throughout each chapter reinforce the business relevance of economic theories, bringing them to life every step of the way. Particular support is provided for mathematical concepts: assuming no prior knowledge, the book walks students through the maths to develop their confidence in tackling quantitative material, before asking them to apply what they've just learned to real business data. Other features are designed to produce highly employable business graduates. The 'you, the manager' feature prompts critical thinking by putting the reader in the shoes of a decision maker, while research tasks in each chapter cultivate essential report writing and information assimilating skills. | ||
650 | 0 |
_aManagerial accounting. _950 |
|
700 | 1 |
_aWard, Damian _eauthor. _91061 |
|
906 |
_a7 _bcbc _ccopycat _d2 _encip _f20 _gy-gencatlg |
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942 |
_2ddc _cBK |
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999 |
_c561 _d561 |