000 | 01502cam a2200385 i 4500 | ||
---|---|---|---|
001 | 12524281 | ||
003 | OSt | ||
005 | 20221102144211.0 | ||
008 | 010904s2017 xxca b 001 0 eng d | ||
010 | _a 2001050074 | ||
020 |
_a9780134095806 _qpaperback |
||
040 |
_aDLC _cDLC _dDLC _dUOC _erda _beng |
||
042 | _apcc | ||
082 | 0 | 0 |
_a658.8 _223 _bGAR |
100 | 1 |
_aArmstrong, Gary _q(Gary M.) _d1943- _eauthor. _9390 |
|
245 | 1 | 0 |
_aMarketing : _ban introduction / _cGary Armstrong, Philip Kotler, Valerie Trifts, Lilly Anne Buchwitz; contributing author, David Gaudet. |
250 | _aCanadian Sixth Edition. | ||
264 | 1 |
_aToronto : _bPearson, _c[2017]. |
|
264 | 4 | _c© 2017 Pearson Canada Inc. | |
300 |
_a706 Pages : _bcolor illustrations ; _c27 cm. |
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336 |
_2rdacontent _atext _btxt |
||
337 |
_2rdamedia _aunmediated _bn |
||
338 |
_2rdacarrier _avolume _bnc |
||
504 | _aIncludes appendix, endnotes and indexes. | ||
538 | _aSystem requirements for accompanying CD-ROM: Windows 95 or higher; Mac OS 7.6 or later. | ||
650 | 0 |
_aMarketing _xManagement. _9195 |
|
650 | 0 |
_aMarketing. _93481 |
|
700 | 1 |
_aKotler, Philip _d1931- _eauthor. _9391 |
|
700 | 1 |
_aTrifts, Valerie _d1968- _eauthor. _9404 |
|
700 | 1 |
_aBuchwitz, Lilly Anne _eauthor. _9405 |
|
700 | 1 |
_aGaudet, David _eContributor Author. _91320 |
|
906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
||
942 |
_2ddc _cBK |
||
999 |
_c82 _d82 |