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Global marketing / Mark C. Green, Simpson College , Warren J. Keegan, Late, Pace University.

By: Keegan, Warren J [author.]Contributor(s): Green, Mark C [author.]Material type: TextTextPublisher: Hoboken, NJ : Pearson Education, [2020]Publisher: © 2020, 2017, 2015 by Pearson Education, IncEdition: Tenth editionDescription: xxii, 618 pages : color illustrations, maps ; digital, PDF fileContent type: text Media type: computer Carrier type: online resourceISBN: 9780134899756; 013489975XSubject(s): Export marketingDDC classification: 658.84 Online resources: Click here to access online
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Item type Current location Call number Materials specified Status Date due Barcode
e-book e-book EDIN-LIBRARY
658.84 MAR (Browse shelf) Available 00010037

Includes bibliographical references and indexes.

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