000 02686cam a2200385 i 4500
001 16872679
003 OSt
005 20220821100054.0
008 110715s2012 njua b 001 0 eng
010 _a 2011029931
020 _a9781118004531
_qhardcover
040 _aDLC
_cDLC
_dDLC
_dUOC
_erda
042 _apcc
082 0 0 _a658.514
_223
_bSUZ
100 1 _aHarrison, Suzanne S.
_eauthor.
_9974
245 1 0 _aEdison in the boardroom revisited:
_bhow leading companies realize value from their intellectual property /
_cSuzanne S. Harrison, Patrick H. Sullivan.
250 _aSecond Edition.
264 1 _aHoboken, NJ :
_bWiley,
_c2012.
264 4 _c© 2011, 2012 by Suzanne S. Harrison, Patrick H. Sullivan.
300 _axiv, 255 pages :
_billustrations ;
_c24 cm.
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _2rdacarrier
_avolume
_bnc
500 _aPrev. ed. entered under: Davis, Julie L.
504 _aIncludes bibliographical references and index.
520 _a"A revised and expanded edition of the groundbreaking Edison in the Boardroom, highlighting the winning strategies today's biggest companies use to maximize the value of their intellectual property Now fully revised and expanded, Edison in the Boardroom, Second Edition takes an in-depth look at the revolutionary concept of intellectual asset management (IAM). Incorporating stories and teachings from some of the most successful companies in the world--such as Hewlett-Packard, IBM, Procter & Gamble, Rockwell, Dow, Ford and many others--Harrison and Sullivan have made an exhaustive study of IAM and its implications for today's businesses. Features updated interviews of companies, and a new treatment of the Profit Center LevelUp dates stories and teachings from some of the most successful companies in the world Showcases a hierarchy of best practices that today's companies can integrate into their own business philosophies to gain the best return from their intellectual assets Edison in the Boardroom, Second Edition compiles a wealth of knowledge and successful stories that illustrate how far businesses have come in their ability to leverage and monetize their intellectual assets"--
_cProvided by publisher.
650 0 _aIntellectual capital.
_93297
650 0 _aResearch, Industrial
_xEconomic aspects.
_9976
650 0 _aTechnological innovations
_xEconomic aspects.
_93298
650 0 _aCorporations
_xValuation.
_93299
700 1 _aSullivan, Patrick H.
_eauthor.
_9975
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
999 _c308
_d308