Library Catalog | Universities of Canada in Egypt

Malhotra, Naresh K.

Basic Marketing Research / Naresh K Malhotra. - Fourth Edition / International Edition. - 670 pages : color illustrations ; 28 cm.

This Edition is a Pearson new international edition.

Includes endnotes and index.

9781292020488 1292020482


Marketing research.

658.83 / NAR

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