Library Catalog | Universities of Canada in Egypt

Integrated advertising, promotion, and marketing communications / Kenneth E. Clow, Donald Baack.

By: Clow, Kenneth E [author.]Contributor(s): Baack, Donald [author.]Material type: TextTextPublisher: Boston : Pearson, [2014]Copyright date: © 2014 Dorling Kindersley (India) Pvt. LtdEdition: Sixth EditionDescription: xv, 455 pages : illustrations ; 25 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9789332518377Subject(s): Advertising | Communication in marketingDDC classification: 659.1
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Item type Current location Call number Materials specified Status Date due Barcode Item holds
NB-Book NB-Book Uofcanada Library
659.1 KEN/NB (Browse shelf) Not for loan 00000650
Total holds: 0

Includes bibliographical references and indexes.

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