Influence, new and expanded : the psychology of persuasion / Robert B. Cialdini.
Material type:
TextPublisher: New York, NY : Harper Business, 2021Copyright date: © 2021 by Robert B. CialdiniEdition: New and Expanded EditionDescription: xix, 568 pages : illustrations ; 24 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9780062937650Subject(s): Influence (Psychology) | Persuasion (Psychology) | ComplianceDDC classification: 153.852 Summary: "In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini-the seminal expert in the field of influence and persuasion-explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations"-- Provided by publisher.
| Item type | Current location | Call number | Materials specified | Status | Date due | Barcode | Item holds |
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NB-Book
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Uofcanada Library | 153.852 ROB/NB (Browse shelf) | Not for loan | 00001694 | |||
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Book
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Uofcanada Library | 153.852 ROB (Browse shelf) | Available | 00001695 | |||
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Book
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Uofcanada Library | 153.852 ROB (Browse shelf) | Available | 00001696 |
Revised edition of the author's Influence , c1993.
Over 5 million copies sold from this book.
This expanded edition includes : new research and examples- new chapter on the unity principle- new insights for digital business.
Includes bibliographical references and index.
"In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini-the seminal expert in the field of influence and persuasion-explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations"-- Provided by publisher.
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