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Future marketing : winning in the Prosumer Age / Jon Wuebben.

By: Wuebben, Jon [author.]Material type: Text

TextPublisher: [Boston, MA] : [Nicholas Brealey Pub.], [2012]Copyright date: © 2017 by Jon WuebbenDescription: 1 online resource, xxxv, 387 pages : illustrations; digital, PDF fileContent type: text Media type: computer Carrier type: online resourceISBN: 9780692775066Subject(s): Internet marketing | Web sites -- Design | Electronic commerce | Electronic commerce | Internet marketing | Web sites -- DesignDDC classification: 658.8 LOC classification: HF5415.1265 | .W84 2012Online resources: Click here to access online

Contents:

Pt. 1. Content : it's the currency -- pt. 2. Content for the web -- pt. 3. Content for community and mobile.

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Item type	Current location	Call number	Materials specified	Status	Date due	Barcode	Item holds
e-book	Uofcanada Library	658.8 JON (Browse shelf)		Available		00010042

Total holds: 0

Includes index.

Pt. 1. Content : it's the currency -- pt. 2. Content for the web -- pt. 3. Content for community and mobile.

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