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Online social networks in business. (Topical Term)

Preferred form: Online social networks in business.
See also:

Work cat: Martin, J. Facebook in the Work Environment : A Look At How Facebook Has An Impact on the Developing Relationships in the Workplace, 2015: (The overall goal of my research was to examine how employees use Facebook during the process of developing and maintaining relationships with co-workers. Social media is continuing to gain popularity and is a form of communication relevant to the workplace in U.S. culture today; consequently, I was curious as to how specifically Facebook was changing communication, in the work environment with regard to relationships among co-workers)

Kasian-Lew, D. The social executive : how to master social media and why it's good for business, 2014: (The Social Executive explains why social media is an essential professional investment, and how to get moving on building your own professional platform online. This book shows you how to: nurture the right relationships online; formulate a strategy that will give you a constant global social media presence; share ideas and information online with key colleagues and clients; grow your online influence while maintaining a busy schedule; use key social media platforms including LinkedIn, Twitter and Google+; increase your visibility, showcase your reputation, and find new business)

Burgess, C. The social employee : how great companies make social media work, 2014: (Build a successful social business by empowering the social employee. Includes success stories from IBM, AT&T, Dell, Cisco, Southwest Airlines, Adobe, Domo, and Acxiom)

Bradley, A. The social organization : how to use social media to tap the collective genius of your customers and employees, 2011: (In The Social Organization, two of Gartner's lead analysts strongly advocate exploiting social technology. The authors share insights from their study of successes and failures at more than four hundred organizations that have used social technologies to foster--and capitalize on--customers' and employees' collective efforts. But the new social technology landscape isn't about the technology. It's about building communities, fostering new ways of collaborating, and guiding these efforts to achieve a purpose. To that end, the authors identify the core disciplines managers must master to translate community collaboration into otherwise impossible results.)


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